Oribe
Bright Blonde Essential Priming Serum
$55
A brightening serum that tones and eliminates brassiness while replenishing moisture and protecting hair from heat damage. This priming serum uses violet and pearlized pigments along with a brightening complex to eliminate brassiness and illuminate hair. Hydrating extracts moisturize, smooth the cuticle, and restore softness—all while protecting strands from heat damage.
Benefits
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Moisturizes and restores youthful hair without weighing it down
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Smoothes each cuticle for ultra-soft hair
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Repairs and strengthens
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Reverses damage by sealing in moisture to strengthen
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Eliminates Brassiness
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Helps reduce split ends
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Heat Protection up to 450°F / 232 °C